Tuesday, 21 May 2013

Malacca River cruise

HELLO THE CRUISE :) :) :) 

Want to discover the places where countless generations of traders from all over the world had lived and pilled their trade? Part of Malacca's charm lies in its narrow, meandering river which winds through the heart of the old town. According to the locals, We can witness the spot where one scene from the movie "Entrapment" starring Sean Connery and Catherine Zeta Jones was filmed. In the actual movie it shows both of them cruising down the Malacca River with the foreground replaced with the Kuala Lumpur skyline. The Melaka River Cruise is a great way to see the sights of Melaka at a leisurely pace, in comfort and without breaking the bank.
The Melaka River is where the town began and it has played a key role in Melaka's colourful history. Taking a river cruise is like seeing Melaka from the back door. Sounds interesting? Here we go! 

Passengers on the Melaka River cruise get a feel of the multi-cultural and historical fabric of the country. One can even see the Melaka tree, under which Parameswara was so inspired by the sight of a mouse deer kicking a dog that he named the place Melaka.
The 26 fibre-glass boats are named after historic figures such as Hang Tuah, Hang Jebat, Munshi Abdullah and Tun Perak. Passengers are also serenaded with traditional songs such as dondang sayang.



I've always wanted to try this because everyone was like saying this is a "MUST TRY" in Malacca. Audios were played on the cruise to give people information about Malacca. Besides that,  COOL SONGS were played as well! Everyone on the cruise were like singing along as if we're in  karaoke! Hahaha. Killing two birds with one stone,with a reasonable price, you get to enjoy both beautiful views and free karaoke session. Isn't it one of the best thing ever? Hahaha




River cruise ticket price! You can refer to the bottom part of this post for further information! 




Front view of the River Boat Cruise!



Look at the beautiful night view from the cruise! This is the famous hotel 


As We were sitting on the cruise boat,the cruise boat passes under many bridges that had important functions in the old days. The first one, Tan Boon Seng Bridge, marks the strategic place captured by the Portuguese in 1511 in their bid to occupy Melaka. There are many more  other bridges such as Chan Boon Cheng Bridge, Ghostbridge of Melaka, Old Market Bridge and Jalan Hang Tuah Bridge.



This is the Eye On Malaysia ferris wheel!

Interested to go on a cruise ride when you visit Malacca? Here's some useful tips for you! :

I've looked for some information about the types of rides which is 
the two types of cruises. One offers recorded commentaries and the other has a tour guide on board. The approximate touring time for Melaka River Cruise is about 45 minutes (9 KM) from the Quayside Heritage Centre to Taman Rempah, Pangkalan Rama. The boats are available daily at every thirty minute interval between the following times: 9.30am to 5pm and 6pm to 12 midnight.

MELAKA RIVER CRUISE

Venue: The Melaka River jetty in front of the Quayside Heritage Centre. 
Departs daily from 9am to 11.30pm
Ticket:

RM15- Adult Foreigner
RM7- Child Foreigner
RM10- Adult Local
RM5- Child Local
RM400- One boat for Locals
RM600- One boat for foreigners
Touroperators 20% discount
Can be arranged by calling Melaka River Cruise at 06-281 4322 or cruise guide Bernard Kenneth Gooting at 012-9127210


DO NOT hesitate to contact them for further enquiries! :) I bet you will enjoy the river boat cruise ride as much as I did! After the cruise ride, we headed to Mahkota Parade for our dinner! It was a really tiring night and everyone was starving. What's for dinner? Not something local but everyone's all time fave- NANDO'S :)

As for applying the marketing knowledge, the Malacca river boat cruise is using the informative and also the persuasive advertising. Going on a cruise ride enables the tourists to know more about Malacca and enjoy the night view of Malacca. They are building a company image where tourists know where to go on a ride when they want to have a nice view of the night view of Malacca. Whenever anyone mentions Malacca, one will definitely recommend the visitors to go on a cruise ride. Hence, the image of the brand is built. Besides that, going on the cruise ride, the tourists will listen to an audio playing on the boat. The audio system introduce all the famous sites where the cruise passed by. This helps tourists to gain more knowledge about Malacca. Whenever a tourist enjoys the cruise ride, they will have good feedback and recommend it to their friends and families. 








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